The OGM Interactive Canada Edition - Summer 2024 - Read Now!
View Past Issues24 years in the oil and gas industry has shown me that there are often ups and downs. While the price of oil has dropped I encourage you to take a higher perspective and look at the big picture. In the big picture, over a timeline continuum, economies change. This time the price of oil is down, next time the price of oil will be up.
Think about this time from a higher perspective. Right now, it’s a time to sharpen our pencils, be more precise and shave down the excess. It’s a time to be more creative and especially more “innovative”. It’s a time to capitalize on low transportation costs and the fact that with technology we can now do it faster, easier and with a global pool of expertise.
With the price of oil having taken a dive, it’s a time to bring your teams together to brainstorm, envision and create new outcomes. It’s a time to partner, collaborate and share resources and solutions with your industry partners. It’s time to incorporate technology to do things better, faster and smarter. It’s time for change so you may as well embrace it for all the good it can do.
We go through these times for a reason; they make us stronger, more innovative and provide us with the skills to be peak performers. In that light, I recommend we all take as much from the experience as we can learn, modify and KEEP CALM AND INNOVATE ON!
Rather than join the people who are reactive and fearful and rather than join the media in the hyper-craze communication that does more harm than the actual price of oil dropping, I encourage you and your colleagues to take a stand for something much greater. Stand for the possibility of a stronger, higher performing, innovative and sustainable energy future! By doing so, you make all the difference.
The OGM takes pride in being your voice for the industry. It is your industry publication and it stands the test of time because we focus on what’s POSITIVE and what’s POSSIBLE!
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