OUR GREAT MINDS

    by Noreen Hoskins

    App Snap – Energy App Revealed

    “My grandfather died in a workplace accident when my father was only two years old.”

    By this statement Karl Gartly demonstrates how death in the workplace has multi-generational effects. Karl’s resolve to build his brainchild – Zayfti – comes from hearing his grandmother talk about the challenges she faced as a young widow. However, a sudden career change about two years ago was the trigger event for the birth of Zayfti. Off work for only two days, Karl had to find something to do—as he was, in his own words, “driving everyone around me crazy.” A prospecting visit to an oilfield company that was searching for an Occupational Health and Safety Manager inspired the platform design for Zayfti: “To be honest I had no intention of taking the job, but as I listened to their problems I knew a solution was required. After three and a half hours of meetings with the Safety Manager, CEO, and COO, I had basic screen shots of the application drawn up.”

    Zayfti is a mobile app that simplifies the increasing complexity of equipment tracking and safety compliance. Users instantly access geo-located information about assets and personnel by logging in to their profiles. With the swipe of a finger, a tap on a tablet, or a click of a mouse, managers and executives can make informed decisions with confidence. This saves field workers and administrators precious time, saving companies money, and contributing to a culture of safety in the workplace.

    Zayfti is the best way for all working levels to examine, inspect, and organize equipment on work sites and to verify that rules are followed and specifications are met. How do we accomplish this lofty goal? Three words:

    Engage. Simplify. Protect.

    Zayfti is end user-centric. Zayfti continues to tap into behaviour modification theory and client feedback to motivate workers to set up profiles. Further, Zayfti’s mobile-based interface ENGAGES end-users: Research shows that people between the ages of nineteen and forty-four regularly use smartphones and tablets.

    Zayfti SIMPLIFIES project evaluation and decision-making. Zayfti uses a simple platform (Zayfti Mobile) to collect and transmit asset and safety information from the field, to desktops at the office (Zayfti Dashboard) in “real-time.” The geo-based safety inspections protect assets and people, while fulfilling mandatory maintenance paperwork.

    Zayfti encourages organization-wide accountability for losses. Using Zayfti, all working levels can exercise “the right to know” and “the right to participate” with regards to site and equipment hazards by just logging in. Workers have a heightened sense of safety awareness when they use Zayfti, PROTECTING themselves and others.

    Remorseful thoughts often emerge post-accident regardless of the passage of time. Zayfti aims to eliminate post-accident doubts about whether a workplace could have been safer. By connecting  safety performance and asset management to business decisions, Zayfti presents a compelling reason for companies to use Zayfti: Zayfti is the best way for companies to improve their productivity and profitability, while they are improving their organization’s culture of safety.

    Noreen Hoskins

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