OUR GREAT MINDS

    by Tina Olivero

    Rival Technologies raises over $8.5 million

    Rival Technologies today announced that it has doubled its venture-capital funding targets by raising over $8.5 million from Canadian investors. The new funding will be used to continue developing the company’s platform and expanding Reach3 Insights , Rival’s sister company under the Reid Campbell Group.

    “This product-development funding further validates the work we are doing to revolutionize market research,” said Rival Founder and CEO Andrew Reid, one of the first Canadian tech-industry leaders to raise funds without a broker. “By opening our doors to external investors for the first time, we also gain new perspectives and opportunities for collaboration. I am extremely proud of the growing team at Rival for their ground-breaking contributions to expanding our business and positioning us as a world leader in the market research software industry.”

    By integrating chat, voice and video solutions into SMS, social media and messaging apps — in other words, into technologies people actively use on a regular basis — Rival’s end-to-end insight platform, Chat Lab , helps companies reach consumers in more engaging and authentic ways to understand their attitudes, opinions and preferences. With a global and growing client base, which now includes the National Football League, A&W Canada, and the National Hockey League’s Vancouver Canucks, marketers are making the most of this compelling solution to the email-overload and survey-fatigue crisis threatening the future of the $76-billion market research industry.

    As Rival’s annual recurring subscription revenue approaches $1 million, the company is actively adding to its team in order to meet fast-growing demand. “I am incredibly proud of the platform and culture we’ve built so far at Rival,” said Jennifer Reid, Rival’s Senior Methodologist, Andrew’s sister, and an investor in the close-knit company. “By attracting passionate, courageous and talented people who are committed to providing the best technology for consumer engagement, everyone at Rival is helping organizations capture the authentic voice of their customers and improve business outcomes in the process.”

    Led by industry veteran Matt Kleinschmit, Reach3’s full-service research and consulting practice leverages Rival’s technology and conversational research design philosophies to capture insights companies can use to drive business outcomes. Reach3’s clients now include Jagermeister, Johnson & Johnson, RXBar, Cineplex and Snapchat.

    About Rival Technologies

    Rival Technologies is rethinking research with voice, video and chat solutions that integrate into technologies that people actively use on a regular basis. The company’s platform, Chat Lab, makes it easy for companies to create mobile agile communities of customers, fans, and employees that can be engaged continuously for insights into their preferences, opinions, and habits. The company’s innovations rival traditional surveys and online communities by employing conversational technologies that reach a broad range of demographics through SMS, social media and messaging apps. Andrew Reid, Founder and Former President of Vision Critical, serves as the CEO of Rival Technologies. Rival is part of the Reid Campbell Group and a sister company to Reach3 Insights, a full-service consultancy that uses immersive and in-the-moment research and dynamic digital storytelling approaches to deliver experiential insights that inspire action. For more information, visit www.rivaltech.com.

    Tina Olivero

    30 years ago, Tina Olivero looked into the future and saw an opportunity to make a difference for her province and people. That difference came in the form of the oil and gas sector. Six years before there was even a drop of oil brought to the shores of Newfoundland, she founded The Oil and Gas Magazine (THE OGM) from a back room in her home on Signal Hill Road, in St. John’s, Newfoundland. A single mother, no financing, no previous journalism or oil and gas experience, she forged ahead, with a creative vision and one heck of a heaping dose of sheer determination. With her pioneering spirit, Ms. Olivero developed a magazine that would educate, inspire, motivate and entertain oil and gas readers around the world — She prides herself in marketing and promoting our province and resources in unprecedented ways. The OGM is a magazine that focuses on our projects, our people, our opportunities and ultimately becomes the bridge to new energy outcomes and a sustainable new energy world. Now diversifying into the communications realms, a natural progression from the Magazine, The OGM now offers an entirely new division - Oil & Gas Media. Today, The Oil and Gas Magazine is a global phenomenon that operates not only in Newfoundland, but also in Calgary and is read by oil and gas enthusiasts in Norway, Aberdeen, across the US and as far reaching as Abu Dhabi, in the Middle East. Believing that Energy is everyone’s business, Ms. Olivero has combined energy + culture to embrace the worlds commitment to a balance of work and home life as well as fostering a foundation for health and well being. In this era of growth and development business and lifestyle are an eloquent mix, there is no beginning or end. Partnering with over 90 oil and gas exhibitions and conferences around the world, Ms. Olivero's role as a Global Visionary is to embrace communication in a way that fosters oil and gas business and industry growth in new and creative ways.

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      OGM - Our Great Minds