Disrupting an Industry

I am often asked what sets The OGM apart from other energy publications in the industry?

If we’re going to be honest, at first blush, the idea of reading about “Energy” if you’re not immersed in the energy industry can seem dry, dull, even irrelevant.

Eight years ago, when I picked up the first copy of what was then The Oil and Gas Magazine, I saw the potential for Energy to be educational, to be entertaining, and, most importantly, to be everyone’s business. It became my vision to change public perception about an energy-media brand by overcoming what I perceived to be the industry’s greatest challenge: revealing energy’s relevance to the public at large.

I wanted my readers to see through my eyes and gain a greater understanding about the importance and relevance of Energy in our world today. The OGM tells that story. It is the first publication of its kind that remains an energy-media brand while being consumer driven. It strives to enhance energy literacy broadly by focusing on content that, ironically, is not solely industry focused. For example, in our current issue we bridge the gap between energy and technology through our cover story, featuring an industry disrupter: Ajay Royan, a technology investment mogul, who explores the future of investing in energy technology.

While other energy publications are educating the industry itself, our focus is to educate the energy consumer by dispelling common assumptions, and replacing them with facts, enabling the average person to make informed decisions about his or her own energy choices.

Stay tuned for upcoming issues, as we continue to redefine energy content through the eyes of other industry disrupters, again focusing on highly visual content and a high level of expertise. We get it, the next generation of leaders interact and digest information differently.