OUR GREAT MINDS

    by Tina Olivero

    NLP powered “LessLer” helps organizations replace lost experience and knowledge

    As of February 2017, job cuts resulted in a loss of over 440,000 positions in the global oil and gas industry according to Houston-based consulting firm Graves & Co. With these job losses, knowledge is lost and so is valuable mentorship for less experienced staff. This exposes your company to increased risk in repeating mistakes of the past.

    Understanding this dilemma Waterford Energy Services set out in 2016 to invest in the development of a solution utilizing Artificial Intelligence to help address this significant industry problem. A team of data scientists and software development experts were hired to form Waterford’s Data Science Team. After several years of development, the result is a new software tool called “LessLer”. LessLer allows individuals to quickly access unstructured documentation in a mentored environment to solve their problems, answer their questions and ensure that past lessons are indeed learned, not lost.

    With industry changes in staff demographics, forced retirement, layoffs, and a transient workforce, we now have a new era of business from which to work. Teams with lower experience levels have to plan and execute highly complex projects while doing it on time and on budget without harm to the environment. These teams must educate themselves on past practices and processes as a fundamental stepping stone in their success.

    Blair MacDougall, President of Waterford Energy Services says, “With the recent downturn in the industry, key personnel have left at an alarming rate taking their tribal knowledge with them. Most of this knowledge is documented in massive amounts of unstructured data which, in our opinion, is too difficult to utilize effectively. It gets lost on shared drives, lost when staff leave, too difficult to access, and so on. We are curbing the tribal knowledge loss by providing a tool that ingests all of that documentation and presents it to the tech-savvy, yet less experienced teams that appear to be more prevalent today.” MacDougall continues, “We’ve also listened to our customers who want the ability to have Subject Matter Experts and mentorship functionality within the LessLer platform.”

    Lessler is software under development in Waterford’s offices that is a step change in how unstructured data is utilized in the industry. It is a software tool that organizes virtually all documents and transforms it into actionable knowledge. Mike Cullymore, Senior Software Specialist with Waterford Energy Services, says, “Think about all the data we acquire in a day, let alone a year. It’s massive intellectual property that drives a company forward. LessLer is designed to harness the company’s history in the form of emails, documents, reports, equipment manuals, product specifications and incident reports.”

    As a mentoring tool, Lessler also permits oversight by subject matter experts, or other stakeholders such as regulatory agencies and service companies. This enhances the learning experience of users and ensures that key decisions using LessLer are peer reviewed.

    Lessler is intuitive using data visualization techniques to create a vibrant user experience. Data Scientist Mateus Pereira, a native of Brazil, applies his specialist skills in data visualization and ranking initiatives. He says, “LessLer presents data in a rich graphical interface that simplifies the user experience to find answers to complex problems. The user experience is currently being perfected so unwanted responses can be rejected and acceptable responses promoted, allowing LessLer to learn from the user.”

    Overseeing the overall construction of LessLer is Lead Data Scientist Elham Etemad, PhD. Her focus is the integration of two main components: A.I. and Mateus Pereira’s data visualization. LessLer uses natural language processing (NLP) techniques to find candidate documents for solving the user’s problem. This component consists of query processing and document retrieval modules. The query processing module applies query correction and suggestion to help the users in improving their questions’ precision. The document retrieval module finds the most relevant documents and sort them based on their textual similarities with the question and feedback from users.

    What is known for certain is that the world is changing and it’s changing quickly. Within Exploration and Production companies, there are unprecedented amounts of documentation that is highly under-utilized. Companies who will lead the industry are those that adapt, learn, and implement tools to use their data effectively, creating value through effective decision making. The next generation of energy workers are in need of better ways to unlock their historical data to ensure high risk decisions are informed decisions and LessLer is being developed to do just that.


    Waterford Energy Services Inc.- LessLer Team Developers: (From Left to Right) Blair MacDougall (President), Manav Sharma (Data Scientist), Raghav Gupta (Developer), Navkaran Kumar (Developer), Elham Etemad, PhD (Sr. Data Scientist), Mateus Pereira (Data Scientist), Kalene Hines (Project Engineer), Mike Cullymore (Sr. Software Specialist).

    To learn more about LessLer and arrange a demo, contact: Mike Cullymore (mike@wesi.ca). FINAL

    Tina Olivero

    30 years ago, Tina Olivero looked into the future and saw an opportunity to make a difference for her province and people. That difference came in the form of the oil and gas sector. Six years before there was even a drop of oil brought to the shores of Newfoundland, she founded The Oil and Gas Magazine (THE OGM) from a back room in her home on Signal Hill Road, in St. John’s, Newfoundland. A single mother, no financing, no previous journalism or oil and gas experience, she forged ahead, with a creative vision and one heck of a heaping dose of sheer determination. With her pioneering spirit, Ms. Olivero developed a magazine that would educate, inspire, motivate and entertain oil and gas readers around the world — She prides herself in marketing and promoting our province and resources in unprecedented ways. The OGM is a magazine that focuses on our projects, our people, our opportunities and ultimately becomes the bridge to new energy outcomes and a sustainable new energy world. Now diversifying into the communications realms, a natural progression from the Magazine, The OGM now offers an entirely new division - Oil & Gas Media. Today, The Oil and Gas Magazine is a global phenomenon that operates not only in Newfoundland, but also in Calgary and is read by oil and gas enthusiasts in Norway, Aberdeen, across the US and as far reaching as Abu Dhabi, in the Middle East. Believing that Energy is everyone’s business, Ms. Olivero has combined energy + culture to embrace the worlds commitment to a balance of work and home life as well as fostering a foundation for health and well being. In this era of growth and development business and lifestyle are an eloquent mix, there is no beginning or end. Partnering with over 90 oil and gas exhibitions and conferences around the world, Ms. Olivero's role as a Global Visionary is to embrace communication in a way that fosters oil and gas business and industry growth in new and creative ways.

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