OUR GREAT MINDS

by Tina Olivero

20 Years of Energy Industry Publishing Explodes into the Interactive Digital Era

Originating out of Newfoundland, Canada, twenty years ago, The Oil and Gas Magazine started from humble beginnings servicing the offshore industry in the Atlantic Canadian region.

Since then, it’s expanded in Calgary, Houston and as far East as Abu Dhabi in the United Arab Emirates. With global distribution at conferences and exhibitions around the world, more than 30 top energy events have partnered with The Oil and Gas Magazine, and we have had the privilege of distributing our magazine the world over.

Passionately referred to as THE OGM, The Oil and Gas Magazine has become an energy name associated with cutting-edge content, focusing on what’s possible, what’s positive and what can be done to sustain our global energy demands responsibly.

The OGM is a magazine that is committed to responsible publishing and sustainability of our planet, but for its founders, that was not enough! The Oil and Gas Magazine had more to do in the world, and so it has envisioned to up the ante in the game. This is exactly what we are doing.

With the integration of the latest interactive technology, readers around the globe can now avail themselves of energy information, instantly and at their fingertips. We’ve simply integrated every digital channel possible.

iPhone and iPad Apps

On our 20th year anniversary of the magazine, we also celebrate the first iPhone, iPad Application for instant access where ever you are in the world.

Found under (The Oil and Gas Magazine)THEOGM App, on your iPhone, the magazine is an energy industry tool and the ultimate information provider.

TheOGM App gives you in-depth knowledge of the energy happenings, current events, energy conferences, procurement opportunities, leadership and business strategies, and the latest innovation and technology in the oil and gas and new energy sectors.

Online Energy Portal: www.theogm.com

On our 20th year anniversary, we also celebrate the launch of the world’s first energy portal that is an energy information hub, and also a cross-selling platform for your oil and gas supply and service solutions.

Theogm.com not only delivers thought-provoking stories and a place to sell your wares, it provides energy apps of its own – customized and uniquely designed for people in the energy industry.

At www.theogm.com, you will discover a world of useful apps from buying and selling oil and gas equipment to over 5000 e-learning courses, including project profiles informing you of over 10,000 global energy projects! That’s exciting, as it just might be where your next big contract comes from!

Partnering with companies like Industry Trader, to buy and sell oil and gas equipment online, and Bluedrop Performance Learning Inc, to provide global e-Learning solutions for the energy world, has been an exciting implementation of useful energy tools available on your phone or on your computer. When you think about it – technology is amazing! Welcome to APP ENERGY WORLD!

By no means do we feel we will stop here. We have an aggressive strategy to incorporate 40 new apps this year that will serve the energy industry in areas of investment, supply and services, transportation and environment. Please forward us your energy app ideas and solutions to info@theogm.com.

The Facebook Phenomenon

Facebook has become one of the most successful digital media solutions for connecting people in this new online virtual era. Currently, there are close to 600 million users on Facebook alone. Let’s face it: 1/12 of the entire world’s population is there for a reason. Facebook is it!

At www.facebook.com/theogm, we currently serve a readership of over 3500 daily readers on our Facebook news page. Yes, that’s 3500 readers EVERY DAY, reading our energy content from all over the world on Facebook. Please consider our Facebook solution as your place to get up-to-the-minute information on oil and gas and new energy news, and as your vehicle to publish your own success stories.

What’s next?

We don’t expect to stop there. As technology progresses in publishing, so too do our options for interactive online experiences. We want to partner with innovative publishing leaders like Push Pop Press (www.pushpoppress.com) and inkling (www.inkling. com), who have developed software that turn a stagnant two-dimensional page into an interactive experience, incorporating sound, video, animation and other creative interactive features. For example on one of Al Gore’s books, called Our Choice, Push Pop Press has perfected the feature whereby you blow on your iPhone speaker and the wind turbine moves in the book. Neat!

Imagine your magazine page coming to life right before your eyes. Imagine your advertisements illustrating how your equipment works, or how that new innovation will be implemented with audio, video and interactive elements. We are left thinking, what’s next? Ok, we thought about tastes and smells too – but only if it’s chocolate cake!

Welcome to our DIGITAL WORLD!

As the publishers of TheOGM, myself and co-publisher Munaf Samji and the TEAM of THEOGM warmly welcome you to our new energy world! It’s a digital world and an interactive world that is far more environmentally friendly than paper and tree-cutting production! For this reason alone, we have expanded into digital circulation as our highest priority.

Please consider THE OGM your “everything energy” home – a place to find new and exciting industry tools that are easy to use and accessible on demand.

Tina Olivero

30 years ago, Tina Olivero looked into the future and saw an opportunity to make a difference for her province and people. That difference came in the form of the oil and gas sector. Six years before there was even a drop of oil brought to the shores of Newfoundland, she founded The Oil and Gas Magazine (THE OGM) from a back room in her home on Signal Hill Road, in St. John’s, Newfoundland. A single mother, no financing, no previous journalism or oil and gas experience, she forged ahead, with a creative vision and one heck of a heaping dose of sheer determination. With her pioneering spirit, Ms. Olivero developed a magazine that would educate, inspire, motivate and entertain oil and gas readers around the world — She prides herself in marketing and promoting our province and resources in unprecedented ways. The OGM is a magazine that focuses on our projects, our people, our opportunities and ultimately becomes the bridge to new energy outcomes and a sustainable new energy world. Now diversifying into the communications realms, a natural progression from the Magazine, The OGM now offers an entirely new division - Oil & Gas Media. Today, The Oil and Gas Magazine is a global phenomenon that operates not only in Newfoundland, but also in Calgary and is read by oil and gas enthusiasts in Norway, Aberdeen, across the US and as far reaching as Abu Dhabi, in the Middle East. Believing that Energy is everyone’s business, Ms. Olivero has combined energy + culture to embrace the worlds commitment to a balance of work and home life as well as fostering a foundation for health and well being. In this era of growth and development business and lifestyle are an eloquent mix, there is no beginning or end. Partnering with over 90 oil and gas exhibitions and conferences around the world, Ms. Olivero's role as a Global Visionary is to embrace communication in a way that fosters oil and gas business and industry growth in new and creative ways.

    Would you like to know more about this story?

    Let us know who you are and how we can assist you.

    First Name *required

    Last Name

    Company

    Website

    Email *required

    Mobile required

    What are you interested In?

    Learning more about this story?Contacting the company in this story?Marketing for your company?Business Development for your company?

    I am interested in...


    Did you enjoy this article?

    Get Media Kit


    OGM - Our Great Minds